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LEXAR JUMPDRIVE USB FLASH DRIVES ENABLE NEW CAPABILITIES WITH MICROSOFT WINDOWS VISTA
Speed-Rated Lexar JumpDrive Products are Enhanced for Windows ReadyBoostTM
Fremont, CA , January 8, 2007 - Lexar Media, Inc., a leader in advanced digital media technologies, today announced that its full 2007 line of JumpDrive USB Flash drives provides full compatibility with Microsoft® Windows® Vista™, enabling customers to take advantage of features such as BitLocker™ Drive Encryption, and Windows PE 2.0 for Vista. In addition, the company's speed-rated JumpDrive Lightning, JumpDrive Mercury, and newly announced JumpDrive 360 are enhanced for Windows ReadyBoost™, which can improve overall system performance by using portable flash memory devices as additional system memory.
Farshid Tabrizi, General Manager, USB Products at Lexar, noted: "Lexar is excited about the introduction of Microsoft Windows Vista and especially the Windows ReadyBoost capability. Lexar's speed rated USB flash drives are among the fastest on the market today. Leveraging this unique performance capability in conjunction with Windows Vista will enable Lexar to provide an enhanced user experience to its customers."
Lexar will exhibit its broad lineup of Windows Vista compatible JumpDrive USB flash drives at CES 2007, including both new and upgraded models. Most notably, the company is introducing JumpDrive 360, an innovative "capless" drive encased in a stylish rotating metal jacket. In addition, the company is demonstrating its CES 2007 Innovations Award winning, JumpDrive Mercury with PowerToGo™ software.
About Lexar
Lexar, a subsidiary of Micron Technology, Inc., is a leading marketer and manufacturer of NAND flash memory products including memory cards, USB flash drives, card readers and ATA controller technology for the digital photography, consumer electronics, industrial and communications markets. Lexar also sells memory cards under the Kodak brand.
About Micron Technology, Inc
Micron Technology, Inc., is one of the world's leading providers of advanced semiconductor solutions. Through its worldwide operations, Micron manufactures and markets DRAMs, NAND flash memory, CMOS image sensors, other semiconductor components, and memory modules for use in leading-edge computing, consumer, networking and mobile products. Micron's common stock is traded on the
New York Stock Exchange (NYSE) under the MU symbol. To learn more about Micron Technology, Inc., visit www.micron.com.
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Lexar, JumpDrive, PowerToGo and the Lexar logo are trademarks of Lexar Media, Inc. Micron is a trademark of Micron Technology, Inc. Windows, Vista, BitLocker and ReadyBoost are trademarks or registered trademarks of Microsoft Corporation. All other brand or product names are trademarks or registered trademarks of their respective holders.
Media Contact:
DBA Public Relations
Matthew Moskowitz
Ph. (212) 388-1400
Email: mmoskowitz@dba-pr.com
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